The true power of social media comes down to who you are, if you use it to make the world a better place, or for hate. – Nathan Fillion
I’m not sure exactly what specifically the great Captain Reynolds was referencing with this tweet the other day, but I like it a lot. What exactly are you using social media for? To build your personal brand, make connections, or spread a positive message? Or to pick arguments with others, or criticize those you don’t agree with? There are way too many out there using this powerful tool incorrectly, and working in this industry has taught me a lot about cultivating your online presence for good.